The XTREME Appliance Concept Store

The pandemic has given us more time to do household chores. Some including myself learned baking for the first time (My Hokkaido Milk Bread recipe here). I enjoyed making bread and desserts with my small table top oven. Others discovered their talents and skills in designing as they started renovating and doing room makeover. In regards to spending, I noticed people are investing on kitchen and home appliances. Why not? When we will be spending a lot of time at home especially to those who are working-at-home, we really need home appliances that will make life a lot more easier.


The XTREME Appliance Concept Store

I was supposed to visit XTREME Concept Store a few weeks ago but my schedule was changed. I’m happy to see how the store looks like and what XTREME home appliances are available. Let me share them with you.




XTREME is a one-stop shop where all consumer and corporate appliance needs can be met. The brand started its operations in 2016 that sells audio and video devices then in 2018, Mr. Lim wanted XTREME to be a household name and invested in further research and development to attain a one-stop shop for appliances. He organized and classified the products per category. The XTREME Audio and Video line involves Smart TVs, LED TVs, Speakers, and Amplifiers. All types of Air Conditioner, Refrigerator, Freezer, Washer and Dryer will be under XTREME Cool. Lastly, XTREME Home for essentials such as Gas Range, Water Dispenser, Microwave Oven, Induction Cooker, Multi-Cooker, Electric Kettle, Blender, and Electric Fan.


The XTREME Appliances Concept Store 


XTREME Appliances plans to open 20 concept stores adding to its existing 5 showrooms across the Philippines by this year-end. The brand targets to increase its branches to 50 or 60 by Q1 of 2021. Your One-Stop Shop Appliances will assure its accessibility to more Filipino customers from Luzon, Visayas, and Mindanao in the coming months. 


The pandemic has affected a lot of people and XTREME is all about giving solutions and convenience. The brand has introduced a new line of appliances that promote productivity and efficiency at home. In addition to the top performing items, XTREME small appliances were launched to help consumers on their new normal chores and lifestyle. It includes Multi-cookers, Blenders, Induction Cooker, and Electric Kettles. There were also product updates and technology improvements like Full Touch Microwave Oven, Frontload Combo Washer and Dryer, and “The Silencer” Electric Fan. The Q4 will be more exciting as XTREME adds fresh and useful products to its growing portfolio. Android TV, Tower Fan, Baking Oven, Rangehood, Dishwasher, Air Fryer, Pressure Cooker, and Air Cooler will be introduced.


Stephen Cheng (Head of Marketing). Kevin Richard Lim (Vice President),
Richard Lim (President and CEO), Adrian Lim (General Manager)


XTREME Small Appliances includes Multi-cooker, Personal Blender, Electric Kettle, and Induction Cooker The series of quarantines are tough to many businesses, but XTREME and its employees continue to provide essential products for Filipinos. With extra care and precautions, all the employees are getting regular supply of face masks. Each workstation has alcohol and staff are getting checked daily in an Intelligent Temperature Measurement and Disinfection mobile booth. A shuttle service and accommodation are being provided for employees who live far from the office during the MECQ period. The company also offered all XTREME Appliances sales agents with motorcycles on a flexible payment term with no interest. Its purpose is to provide convenience on scheduled client visits and other operational duties - saving them from the limited and stressful means of transportation. XTREME is also creating more employment for applicants who lost their jobs and for fresh graduates.


Recipe: Quaker Oats Cream Pie



XTREME available on Lazada, Shopee and www.xtreme.com.ph 


This current situation is letting us be more productive at home and XTREME Appliances will continue to market products with innovation, functionality, and valuable worth. Get updated and know more about latest news and happenings about the brand by visiting XTREME Appliances on their social media sites: Facebook, Twitter, Instagram, and TikTok accounts. For the full list of products, please visit XTREME on Website, Lazada, and Shopee e-commerce.


Xtreme Personal Blender


I got an XTREME Personal Blender, it's my very first XTREME Small Kitchen Appliance. Stay tuned for the demonstration and perhaps a simple recipe using the XTREME Blender.


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